Our recent Media Seminar featured information on working cooperatively with the media during a crisis. We covered elements of a crisis and well as tips on choosing a media spokesperson for your organization.
In addition, we took a look at questions the media will ask, media rights and tips on going in front of the cameras. Other audiences that an organization must communicate were highlighted as well since communication during a crisis is vital.
Tips included making talking points, showing compassion for victims and sticking to the facts. Although this particular seminar was geared to public schools, the information applies to all organizations.
Thursday, January 29, 2009
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